In this line of work, awards are only useful if they say something real.
For us, they do. NetFarmer’s c recognition in HubSpot’s Asia awards is not just a nice badge to mention in passing; it reflects the kind of work we care about most — building systems that clients keep using, keep expanding, and keep getting value from long after the first launch is over.
In 2024, NetFarmer was recognised as New Partner with Highest Sold MRR in the HubSpot Asia Partner Recognition Awards.
In 2025, we followed that with two more regional honours at the HubSpot Asia Partner Recognition Awards:
#1 in Upsell & Cross-sell in Asia
#3 in Growth Getter in Asia.
Together, those awards tell a pretty straightforward story. They are not just about winning new work once. They show that clients continue to trust us, continue to expand what we do together, and continue to see value in the systems we help build.
That is the part worth paying attention to. Plenty of teams can get a CRM live. Fewer can build something clients continue to use, extend, and trust.
We have never seen awards as the destination. They are more like a signal that the work has been done properly. What sits behind them matters more than the award itself: clients who keep trusting the process, systems that continue to perform, and results that last beyond the initial rollout.
For NetFarmer, these wins reflect a few things we care about a great deal:
Strong CRM implementation, grounded in business needs rather than features for their own sake.
A practical understanding of how marketing, sales, and service connect.
The ability to support clients across both Chinese and global channels.
A habit of turning systems into something teams actually use, rather than something they admire in a dashboard.
That last one matters more than people admit. A lot of software gets bought. Very little of it is fully adopted. Even less of it changes how a business operates day to day.
Most clients first come to us for HubSpot implementation, migration, or automation. That is usually where the conversation starts. But the real work tends to begin once the system is in place.
At that stage, the questions become sharper:
How do we connect website traffic to actual customer journeys?
How do we bring WhatsApp, WeChat, LinkedIn, and the website into one view?
How do we make lead handling less fragmented?
How do we build a content and conversion system that supports growth, not just traffic?
This is where NetFarmer’s work tends to stand apart. We do not think of CRM as a back-office database. We treat it as growth infrastructure.
A few years ago, many businesses still saw CRM mainly as a place to store contacts and manage pipelines.
That version of CRM is not wrong, but it is incomplete.
Today, the buyer journey is messier and more distributed. A prospect might search on Google, read a website page, download a guide, follow a brand on LinkedIn, ask a question on WhatsApp, and only then speak to sales. If those steps are not connected, the company sees fragments instead of intent.
That is why CRM has become a core part of the growth stack. It gives teams a way to unify customer signals and make sense of what is actually happening across channels.
In other words, is more than place to store contacts and report. It is about knowing who a customer is, what they have seen, and connecting the whole customer journey together.
NetFarmer is a HubSpot Platinum Solutions Partner, based in Singapore and Shanghai, and we have stayed focused on helping businesses build CRM-led growth systems that work across markets, channels, and team structures.
Our work includes:
HubSpot implementation and consulting
CRM architecture and optimisation
HubSpot integration with ERP/ICP systems
MsgBox integration
WeChat, WhatsApp, and cross-channel connectivity
The awards we have received sit on top of that day-to-day work. They reflect what happens when implementation is followed by real adoption, when strategy is followed by execution, and when systems keep delivering rather than fading into the background.
If you are building or rebuilding your growth system and you want a partner who has already done this work at scale, NetFarmer is the team to talk to. We help companies deploy HubSpot, connect their Chinese and global channels, and turn CRM into a real growth engine rather than a database that sits there.
Book a short, no-pressure conversation with us. We will map out your current setup, show you where the gaps are, and explain how we would approach a practical, step-by-step HubSpot build that your team can actually use.
Is NetFarmer mainly a HubSpot implementation team?
HubSpot implementation is an important part of what we do, but it is not the whole picture. We also help clients connect AEO, content, website conversion, and cross-channel growth into one system.
Why is CRM still so important in the AI era?
Because AI has increased content volume, but not necessarily clarity. CRM helps businesses unify customer behaviour across channels and turn scattered interactions into usable growth insight.
What makes NetFarmer different from a typical partner?
We are based in both Singapore and Shanghai, work across both Chinese and global growth environments, and we focus on how systems perform after launch. That means stronger integration across regions, better adoption, and a more durable growth structure.